Description of Innovation

Building on epidemiological evidence suggesting that healthy behaviors are transmittable across social networks, the Microclinic Social Network Model leverages human relationships to address both non-infectious and infectious disease epidemics such as diabetes and HIV/AIDS. If negative behaviors like smoking, unsafe sex, and overeating can be contagious, so can positive, healthy behaviors. This is what we call “contagious health.” To date, we have established and evaluated over 1,500 Microclinics across four continents.